JOURNEY. FREEDOM. CHANGE. GROWTH.

MOUNTAIN. BIRD. TRIANGLE. TREE.

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THE REASON FOR THE RANGE.

BFSM

Journey

Climbing a mountain is hard work, but it's good for you and you often get a great view.
Climb the mountain.

BFSM

Freedom

The BFSM bird is free to try and fail but is also free to try and succeed.
Fly like the BFSM bird.

BFSM

Change

A triangle represents change. 
The only constant is change.
Let's evolve together.

BFSM

Growth

A living tree is a growing tree. As long as you are alive, you grow. If you're not growing, are you living?
Live. Grow.

THE RANGE

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